First Digipak idea. Inspired by the Gorrillaz Demon Days album cover.
After having applied the same design style to a 6 pane digipak template, this is the result below.
Before I made the design above, I wanted to properly prepare myself for this task. So I printed out the digipak template, folded it and drew my design Idea.
I decided to not go with the 'window' idea for the front cover because it does not reflect the video very much and we only took a limited number of pictures. This is the second draft below.
Draft three below is a completed design based off the above draft.
The afterglow text on the front cover is hard to read, and the barcode and other info is in an awkward place. Below is the fourth draft.
I need to improve the track list and other text to make the digipak more realistic and conventional.
The text might work better horizontally in the black area.
Here, I am changing the layout of the back pane to a design that makes more sense.
Above, you can see that the balance on the white pane needs to be improved. Below is the final digipak design. But before we look at it, here are some screenshots of each stage of production of the digipak.
These show how I used Photoshop to my advantage and used the hand tool to rotate the document so that I could accurately design the digipak. I used opacity settings and around 50 layers and several groups of layers in order to create the designs.
I decided to remove the colours from behind the text on this section. The far right screenshot shows how I used opacity settings as a major design style.
The left screenshot shows how I increased the saturation of all images to make it seem warm, this sets a positive mood and helps set the season of the song, which is summer. The screenshot on the right shows the guide that I used.
I wanted to express several design styles by using each pane as a canvas. The white background pane is the 'promotional' pane and stands out from the others on purpose, so that it draws the audience to the information. The inclusion of the text 'free poster' will appeal to the target market and demographic. They can remove the paper from the digipak and cut out that section.